A slow start ends positively with lots of graphic design and branding
April has been a positive month in many respects for ac4designs. A slow start to the month has been followed by much graphic design and branding over the last two weeks. The MBLS identity has now been fully delivered along with the Dorringtons Gift Range designs. Check out the MBLS work in my portfolio and look out for an update once the Dorringtons designs are ready to go live. Great to hear that the launch of LTP in China went so well and that my input with exhibition graphics played its part.
Nice to meet you
Time spent this month planning and networking have been really useful. Many thanks to Julie Bramble for a great EC meeting this month. It was great to meet and share ideas with friendly and like minded people. Also enjoyed a quick visit to The Taste of the West Show at Westpoint outside Exeter catching up with an old friend Paul Stokes from Bristol Labels and making a few new ones. Nice to chat with New Century Design and Vale Labels. Hope the rest of the show went well!
The end of the month seems to be coming with a bit of a rush with lots of graphic design and branding projects. Really excited about the identity development work in progress for Fascial Stretch Therapy UK and so pleased to be helping launch a new product range for Broadale (watch this space). Also very much looking forward to getting stuck into jam and chutney labels for Dorringtons over the next week. Looks like it might be an exciting May!
Just wanted to pass on best wishes to mbls for the future. Hoping the work completed by ac4designs on the business identity, business cards, Microsoft Word stationary templates, PowerPoint presentation templates and website will provide a solid communications platform for the business as it finds its feet.
More examples of the work produced will appear soon in the ac4designs portfolio.
Looking forward to working with Martin Baines Learning Solutions as 2012 progresses.
Really pleased to be able to let the world know I have now completed Adobe Certified Advanced training in Adobe InDesign CS5 with Certitec. I enjoyed a good couple of days last week with Jon Bessant going over some of the more in depth aspects of this powerful software . The two day course certainly reenforced my extensive knowledge confirming I am already well versed in most of the more complex tools. It also delivered some additional insight as did Jon.
All thats left now is to get booked up to complete the expert exam preparation and take the expert exam to become a certified expert later in the year.
Can PDF files be made accessible to people with visual impairment or who need assistive technology to use the internet?
A college of mine recently asked this question, above, and thought I would post my thoughts.
To use PDF or Microsoft Word files with assistive technology effectively content creators must create files that have this in mind. This essentially means that the design needs to consider the user and that the document should contain good structured and tagging. To do this each element that makes up a document needs a definition – so define text what is a top-level heading (the title of a book) separately from a sub heading and from body text using styles and tag images to give an alternative text description that indicates an image in a non visual environment.
Design and publishing tools such as Adobe InDesign and Microsoft Word do deliver help in creating well structure documents, using style sheets and tagging tools, some of which is automatic. However to achieve a high quality solution this task needs considering fully as part of the process of creating the document file.
January 2012 is busy period for ac4designs as work for LTP on Chinese product label designs and marketing support materials near completion. LTP is the UK’s number one manufacturer of cleaning, sealing and maintenance products for all types of artificial and natural stone. A successful 2011 now sees the business preparing for further success in 2012. The launch is scheduled for February 2012 into the Chinese and Malaysian markets. Work for the main exhibition stand to support the Chinese launch is still in progress, so here’s hoping it doesn’t all end up seeming Chinese to me.
It is great to think that the work of ac4designs will now be seen in China and across Malaysia. Not bad for a graphic designer from a humble background. Born and bred in Bristol and now a proud resident of Devon. What would the Chinese make of Sidmouth?